Denotation and connotations

 

In this advert, i can see two people playing tennis which is a woman and male. It looks as though they are enjoying their time together as she is smiling and are using this advert to show how Coca-Cola is a type of drink which you can have to lay off and relax for a break. This has an effect on the audience because it shows how you can share moments between your friends, partners or communities with inviting them with a nice fizzy drink of Coca-Cola. Their choice of clothing looks like they are a rich individuals wearing expensive clothing and they want to show that people who buy Coca-Cola are wealthy. The bright colours may show how this drink will make your mood change into feeling energetic and joyful which may feel like your a whole new person.